The Seattle-based company has been slowly initiating meal delivery throughout the United States for about a year, with major cities such as Seattle, New York, Houston, and San Francisco enjoying the service. Now Miami finally joins the rollout.
Using the Prime Now website or app, customers can view participating restaurants, peruse menus, place orders, and track delivery in real time. According to Amazon, the menu pricing is the same as at the restaurant, and there are no markups, service fees, or delivery charges. There's also a money-back guarantee backing that
Amazon Prime is the online seller's premium service where, for $99 a year, customers have access to free two-day shipping on most items and unlimited free same-day shipping on others.
So far, more than 50 restaurants are participating in the service, including Cypress Tavern, Ella, Harry's Pizzeria, and Michael's Genuine Food & Drink. This is the first time the Design District restaurants have offered delivery, according to chef/owner Michael Schwartz. "We are always looking for new ways to reach our customers with the food they love and look forward to delivering that seamless experience with Amazon."
Other key participating restaurants include 180 Degrees at the DRB, Akoya, Apeiro Kitchen & Bar, Bodega Taqueria y Tequila, Bunnie Cakes, Della Test Kitchen, Dolce Italian, Icebox Cafe, Izzy's Fish & Oyster, La Latina, Marion, Midtown Oyster Bar, Morgans Restaurant, NaiYaRa, Otentic, Red Ginger, Salumeria 104, Semilla, Soyka, and Taquiza. Other restaurants are said to be coming online soon. A complete list of participating restaurants can be found at primenow.amazon.com/restaurants.
The announcement of Amazon Prime's free one-hour restaurant delivery could be a game-changer for the way Miami eats. Currently, most Miami delivery services, such as Caviar and Delivery Dudes, charge a fee of $5 or more. With Amazon Prime offering free delivery, more Miamians might opt to stay in on a rainy summer afternoon.