The university announced on Tuesday that the stadium will henceforth be known as Pitbull Stadium after the recording artist and FIU agreed to a five-year agreement. Pitbull is expected to pay more than $1 million per year for naming rights to the 20,000-seat stadium — the world's first artist-named stadium. According to the agreement, Pitbull has the option to renew for an additional five years.
"This partnership with FIU is a true honor and a testament to what we can achieve when we work hard," Pitbull, whose real name is Armando Christian Perez, said in a press release. "Renaming the stadium isn't just about a name change. It's about inspiring the community, creating opportunities, and showing the world that with determination and a clear vision, anything is possible. We're making history together, and we're just getting started. Why dream when you can live it?"FIU is going worldwide 🌎
— FIU Athletics (@FIUAthletics) August 6, 2024
Welcome to @Pitbull Stadium pic.twitter.com/icZPBYSqja
Under the agreement, the 43-year-old Miami native can host ten events at the stadium per year without paying a dime. The singer and rapper also now has the title of "Official Entrepreneur of FIU Athletics" and will help create an anthem for the school. He will also receive two suites for all football games as part of the deal. His vodka company, Voli 305, will be the preferred brand distributed in the stadium.
But wait — there's more! Pitbull will also participate in "Vice Night" on October 22, when the team wears its Miami-style, blue-and-pink jerseys to face off against Sam Houston State.
No word from FIU as to whether Mr. Worldwide is considering buying a complete rebrand from the Golden Panthers to the Pitbulls.