Every day, Lincoln Road grows more and more like your average American mall, with international brands such as Zara, Forever 21, Lululemon, and H&M moving in to replace quirky longtime establishments. However, a local beacon of South Beach style remains amid this chain-driven commercialism. Since 1989, Base has been the go-to place for Miami men looking to stay fashion-forward. Founded by Steven Giles, the store isn't just a spot to buy clothing; it's a lifestyle emporium offering vinyl, magazines, and collectibles. But at the core is still threads that buck the yuppie trend permeating the rest of Lincoln Road. Base stocks up on brands such as Stampd, Knomadik, Nanamica, and Heathen — collections that add an avant-garde twist to street wear. No, they aren't cheap, but they aren't out of reach either. Average prices are $100 to $200, but the pieces make a statement, and a good wardrobe is an investment. (A fashionable man also knows how to mix and match expensive pieces with perhaps cheaper finds.) Base has consistently remained Miami's bellwether of men's fashion, and for good reason — it challenges men to look beyond clothing as a necessity and instead as a way of self-expression.