Miami Life

FIFA Fan Festival is over, but you can still snag one of those viral World Cup bracelets

One Miami venue is still handing out the popular souvenirs, which are selling for upwards of $100 on the secondary market.
photo of a bracelet with charms depicting symbols related to the FIFA World Cup and Miami
Miami is one of 11 cities with a customized BofA Fan Band design.

Provided by Bank of America

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Two summers ago, it was friendship bracelets. Last year, it was Labubus. Now, a new collectible trend could come to define the summer of 2026. In case you haven’t heard, the fashion accessory of the moment is the BofA Fan Band.

If you haven’t seen these all over your social media feed over the past few weeks, the tradable bands are the invention of World Cup sponsor Bank of America, which created 140 charms inspired by the tournament, national team colors, and 11 host cities, including Miami. The bank says it expects to distribute more than 2 million bands and 10 million beads by the time the winner is crowned at MetLife Stadium on July 19.

photo of a bracelet with charms depicting a World Cup trophy, "2026," and American flag
The World Cup Trophy fan band is the ultimate tournament souvenir.

Provided by Bank of America

The bands have been a huge, unexpected hit, with soccer fans waiting in line for hours in some instances for the chance to nab one. Recently, The Athletic reported they’re even being resold on the secondary market for upwards of $100.

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“FIFA World Cup 2026 is the first World Cup on U.S. soil in decades, and we wanted to help create memories that will last even longer,” said David Tyrie, Bank of America President, Marketing, Digital and Specialized Consumer Client Solutions, of the collectibles in a statement. “BofA Fan Bands are designed to capture the energy of FIFA World Cup 2026, celebrating the iconic teams, passionate fans and the host cities at the heart of the tournament.”

photo of a bracelet with charms depicting symbols related to the FIFA World Cup and U.S.
Bank of America’s USA fan band

Provided by Bank of America

Two ways to score

For weeks, Miami fans had two opportunities to score the collectible bands. The easiest way to access them was at the FIFA Fan Festival in Bayfront Park, but the free downtown fan experience closed in a washout on its last day, Monday, July 6. Due to the collectibles’ popularity, the festival had recently implemented a wristband system for fans looking to customize their own bracelets.

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The bands are still available at Hard Rock Stadium (renamed Miami Stadium for the duration of the tournament) on match days, and the same wristband system is in effect for fans who want to score the souvenir of the summer of soccer. You’ll receive a paper wristband with an assigned time slot for later that day, giving you a one-hour window to return and customize your band.

photo of a bracelet with charms depicting symbols related to the FIFA World Cup
Bank of America introduced knockout-round beads in response to the enthusiastic reaction to the bands.

Provided by Bank of America

Miami is one of 11 host cities to get a custom design. The “305 and Miami maracas” bracelet features charms depicting a flamingo, Florida orange, soccer ball-toting manatee, and, of course, our world-famous area code. Fans can also score limited-edition USA and World Cup Trophy bands, and just this week, Bank of America debuted a new batch of knockout-round beads for the quarter-final, semi-final, and final World Cup matches. These will be of special interest in Miami, as our city is hosting the quarter- and semi-final matches on July 11 and 18, respectively.

“It’s been exciting to see the creativity behind the designs,” Tyrie added in another statement announcing the new bands, “and these new knockout-stage beads build on that momentum as the competition heats up.”

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