Miami Life

These 2010s Social Media Posts Show the Wynwood We Used to Know

The visionaries behind Miami's indie institutions share their posts from the early days of Gramps and its surrounding neighborhood.
screenshot of the Google Maps street view of the facade of an orange bar named, "Gramps"
Google Maps street view of Gramps in May 2013, five months after the bar opened in Wynwood.

Screenshot via Google Maps

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The Miami that emerged out of the 2008 financial crisis would be unrecognizable to most of us today. In the aftermath of the crash, the city was left with a partially built skyline and the domino effect of bankrupt condos, nightclubs, retail, and restaurants. The party of unlimited development and growth, it seemed, was over. But by 2012, the city began to rebound, and, if any neighborhood emerged like a phoenix from the ashes, it was Wynwood. 

Shiny condo buildings and New York-financed clubstaurants might have defined Miami in the early aughts, but the 2010s gave way to a more homegrown scene. Wynwood, with its local galleries, art walks, and live music, became a grassroots destination driven mostly by word of mouth in those early days. Gramps, its pioneering watering hole, pizza spot, and music venue, has, for the last 13 years, been at the center of that culture, providing an eclectic meeting spot for locals of every stripe. For many, its closure feels like a symbolic end. 

As a final farewell, we asked a handful of Miami artists, business owners, and creatives, for whom Gramps was a second home of sorts, to share their social media posts from the early days of the Wynwood boom. They serve as snapshots of a now-legendary moment in Miami history. 

Gramps Founder Adam Gersten 

Adam Gersten was a Key West attorney with a twinkle in his eye for opening a bar when he signed the lease for Gramps in 2011. His Goldilocks requirements were location (he wanted to be between the two causeways, and therefore accessible to most locals), size (neither as big as a club nor as small as a tavern), and vibe (neither too fancy nor too divey). 

Gersten envisioned a neighborhood hangout with a little bit of everything: live music, great cocktails, comedy shows, political fundraisers, drag shows, cool art, weirdos, normies, nerds, punks, and hipsters.

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screenshot of a Facebook post from user Adam Gersten, date stamped February 16, 2012, reading, "I'm opening a bar called Gramps. We'll be open at some point prior to December 31st, 2013. We have a phone number! Gramps: (786)75B-OOZE, or (786) 752-6693. That is all, until we're open. See you then."
Gersten announced the opening of the bar that would become Gramps in February 2012.

Facebook screenshot via Adam Gersten

“Wynwood had this special area where it was easier to put cafés, restaurants, and bars next to each other with a little bit less red tape at the time,” Gersten remembers.

“My friend was visiting, and I was taking pictures of my grandfather’s office, because it was design inspo as I was working on the decor for the bar. She was staying at The Standard, and I was like, ‘Oh, I’ll be right over. I’m just taking pictures at Gramps’, meaning his office. She asked, ‘Is that the name of the bar?’ And I was like, ‘Yes. In fact, now it is.’”

screenshot of a Facebook post time-stamped October 27, 2012, reading, "Job opportunity! If you know anyone who is upbeat, friendly, intelligent, and in the service industry (or should be) who might be looking for a job, let me know. I have a friend who is opening a bar in a few weeks who needs bartenders and servers. Thanks!"
Asking for a friend.

Facebook screenshot via Adam Gersten

“The friend was me.”

Related

screenshot of a Facebook post by user Adam Gersten, date-stamped October 28, 2012, reading, "Paints and Ladders #homealone doing the #bobross." The attached photo shows a ladder beside unpainted walls
Gersten documented the initial stages of the bar’s construction.

Facebook screenshot via Adam Gersten

“Edgewater was going from two- and three-story buildings to its first condos during the boom of the early 2000s…There were a lot of people who were artists moving to Edgewater, and then the galleries came into Wynwood, and it was this great sort of natural, not forced, zone of things happening.”

screenshot of a Facebook post showing water bursting from a broken pipe with the caption, "Wynwood Waters Theme Park"
A broken pipe during construction.

Facebook screenshot via Adam Gersten

“I was like, ‘Oh, we’re building a pool. And everyone was like, ‘Wait, are you putting in a pool bar? Is this gonna be like the Clevelander in Wynwood?”

Related

screenshot of a Facebook photo showing a man in a straw hat driving. The caption reads, "Lazaro Rodriguez with Adam Gersten"
A man on a mission.

Facebook screenshot via Adam Gersten

“I went on an excursion with Lazaro to buy video games for the bar.”

screenshot of a Facebook post showing a man in a bar holding up a dollar bill. The caption reads, "Michael Laas at Gramps. First dollar! With Adam Gersten"
The first of many to come.

Facebook screenshot via Adam Gersten

“I guess that’s pretty self-explanatory.”

Related

Brian Butler of Upper Hand Art

Brian Butler is a prolific Miami artist. After moving from Boston in 2010, he dipped his toe in the local scene by creating flyers for Sweat Records. Over the past decade and a half, he’s left an indelible mark on the city with his concert illustrations and public art projects.

Butler contributed to the visual direction of Gramps alongside Sun and Sons, the Miami creative firm that spearheads Gersten’s projects. (Burnie from Sun and Sons has his likeness painted in the yard.)

Related

Opening night.

Butler created these Jacuzzi Boys illustrations on Gramps’ stationery. 

Related

Ale Campos of Las Nubes 

Ale Campos has played the patio and Shirley’s at Gramps countless times, with several bands. Today, she is the frontwoman for Las Nubes, one of Miami’s most lauded local bands, and the touring guitarist for Iggy Pop. When Gramps opened, she was playing drums for Testökra.

“To me, it felt like freedom because I had just moved out of my parents’ house for the first time,” she remembers. “I was on my own. I was playing in all these bands, and I just felt like this sense of independence when I was there. It was like a playground for me.”

Related

Lolo Reskin of Sweat Records

Lolo Reskin is the owner of Sweat Records, the beloved indie record shop that recently celebrated its 20th anniversary. She has hosted several Sweat Records event series at Gramps over the years, including ’80s Prom and Take Me Out. Her highlight from the year Gramps opened involves Campos’ frontman.

“In 2012, our highlight was hosting Iggy Pop at Sweat, when he was the Official Record Store Day Ambassador,” she says.

Related

Aramis Lorié of Poplife

Aramis Lorié is the founder of Poplife, which began 25 years ago as a local indie-dance party catering to hipster Gen Xers and millennials, and evolved into a marketing agency that works with big-name brands nationwide. His standout memory from the year Gramps opened involves another high-profile Miami local.

Facebook screenshot of a band performing onstage with the words "Cannibal Corpse" as their backdrop. The caption reads, "Aramis Lorié: Cannibal Corpse at @grandcentralmia"
Gramps will soon join the list of beloved cultural venues of yesteryear, a list that includes Grand Central.

Facebook screenshot via Aramis Lorié

“This night, Pharrell Williams came to Grand Central because he wanted to check out Cannibal Corpse live,” he says. “He bought a ton of their merch.”

Related

Joel and Leticia Pollock of Panther Coffee

Joel and Leticia Pollack moved from Portland to Miami in the early aughts and saw a need for a local coffee shop like the ones they were used to back home. They opened the original Panther Coffee in Wynwood in 2010, right at the start of a consequential decade for the neighborhood.

David Sinopoli of III Points

David Sinopoli is the cofounder of III Points, a two-day music festival that debuted in Wynwood in 2013 and has grown into a globally recognized hub for music lovers. He is also the co-owner of Club Space, Floyd, The Ground, and Jolene Soundroom.

screenshot of a Facebook post reading, "David Sinopoli is with Erica Freshman at III Points. On the edge of something great." The attached photo shows two people in silhouette sitting on a concrete floor
III Points has gone on to host sets by Rosalía, LCD Soundsystem, The Strokes, and many others.

Facebook screenshot via David Sinopoli

“Erica and I just got done with like our tenth day at Mana Wynwood setting up [the first] III Points, and we were exhausted,” Sinopoli remembers. “I was smoking a joint, and we were just catching up about the day and how crazy this whole process had been, and laughing. We laughed a lot that year, like, ‘What the fuck are we doing?’ Mad cackles.”

Related

Billy Corben of Rakontur

Billy Corben, a childhood friend of Adam Gersten, is the Miami-based documentary filmmaker behind Cocaine Cowboys, The U, and God Forbid: The Sex Scandal That Brought Down A Dynasty. His 2018 Instagram post shows Gramps just shy of six years in, already an established hub for Miami’s creatives, and a place where anything could happen.

Screenshot of an Instagram post by user @billycorben showing five men posing with a drag queen in front of a trans pride flag. The caption reads, "#tbt to last Friday when I posed for a Renaissance painting at @grampswynwood"
Comedians and drag performers were always welcome at Gramps.

Instagram screenshot via Billy Corben

“Gramps was Adam’s dream,” he says. “[Alfred] Spellman tried to convince him not to do it. He was both absolutely right and absolutely wrong. God, I loved that place.”

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