PETA’s Super Bowl Advert is Banned, Legions of Sports Fans Indifferent

Just how irrelevant has PETA become? The one-time-animal-rights-organization-turned-ludicrous-marketing-machine long ago gave up trying to reach people with reasoned arguments about the sanctity of all life or the wastefulness of our meat-happy culture. Instead they've adopted a fairly standard marketing strategy with which to convert confused meaties: 1) Create supposedly offensive...

By John LinnJanuary 27, 2009

Audio By Carbonatix

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A message from Editor-in-Chief Tom Finkel: This industry is changing, and we can no longer solely rely on advertising revenue to move us forward and accomplish our goals. If you value independent journalism, please consider making a contribution to support our newsroom and help us plan for the future. : This industry is changing, and we can no longer solely rely on advertising revenue to move us forward and accomplish our goals. If you value independent journalism, please consider making a contribution to support our newsroom and help us plan for the future.

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