With Fox Broadcasting charging around $2.7 million, the highest amount in the history, for a 30 second spot in this year’s Super Bowl, companies needed to put up their best to milk those precious moments. However, while there were many gems in the slop that was this year’s Super Bowl advertising, a lot of companies might as well have given the money away. They really should have, who knows it may have stimulated the economy. Here are the best and worst ads from Super Bowl XLII. -- Elvis Ramirez
The Best
FedEx
Who wouldn’t want their expensive packages delivered by pigeons. All right, nobody, but New York-sized pigeons running amok in the city is pretty funny.
Planter's Nuts
This one is horrible on so many levels, but it’s that type of humor that America loves. And even if you acted offended at the portrayal of less than beautiful women, you know that you were laughing on the inside.
Pepsi Stuff
Yes, people getting hurt is an old gag (groin shots date back to 5,000 BC). But the fact that Justin Timberlake is on the receiving end of th abuse makes it all the sweeter.
Vitamin Water
Shaq riding horse in a derby. The absurdity of that statement alone is enough make you laugh or make you go insane.
Amp
This one is disturbing, yet impossible to look away from. And it teaches us an important lesson: if you’re battery ever falters on you, pour some Amp down your fat friends mouth and hook up his nipples to the batteries. Seriously, don’t try that, your friend can probably out power you.
The Worst
Claritin
Seriously? This is the most expensive ad time on television, and Claritin used it to show a promo like they show right after Jerry Springer. Someone in their marketing department should be shot.
Sunsilk
I don’t think this actually makes you want to buy Sunsilk. In fact, all it does is make you hate Madonna, though that isn’t an accomplishment in any sense of the word.
Gatorade
What the hell is going on in this commercial? So the dog likes drinking Gatorade, the dog will also lick up it’s own vomit. Or are they comparing Gatorade drinkers to dogs – slobbering, vicious dogs? If they wanted to compare Gatorade to being “man’s best friend” they could’ve certainly picked better imagery.
SalesGenie.com
Did anyone else notice the racist comment that the salesman made? I mean seven kids, three would have sufficed. Aside from that, the commercial was just bland, and not entertaining.
Icebreakers
Carmen Electra, is pretty, but she’s not that damn pretty. If Icebreakers was going for sex appeal, there are other celebrities they could’ve picked from. And the guy getting tackled bit is old.
