Living in a tropical paradise sometimes gets boring. When the summer wall of humidity hits Miami in May, pretty much nobody enjoys being outdoors here. Breathing begins to feel like gasping for air through a wet washcloth.
Thankfully, Miamians will be able to get far out of town for cheap next summer: Beginning in April 2017, the Icelandic budget airline WOW Air will offer transatlantic flights from Miami International Airport to Reykjavik, Iceland, for $99 one way. From its home base in Iceland, the airline offers $150 connecting flights to a host of European capitals, such as Berlin, Amsterdam, and London.
But judging from WOW's marketing materials, it appears the airline is pushing its new flight route mostly as a boon to European travelers who want to get out to the New World rather than the other way around:
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For Europeans, airlines like WOW are old hat at this point. As any American study-abroad student knows, companies like EasyJet and RyanAir offer flights between European capitals for the price of a bus ticket. But like the much-maligned, Miramar-based Spirit, those airlines demand the monetary equivalent of your firstborn child if you check your bags or ask for a bottle of water.
In case you're worried that it isn't exactly safe to rocket at hundreds of miles per hour across the Atlantic Ocean at dirt-cheap prices, WOW already offers flights from Reykjavik to Boston, D.C./Baltimore, San Francisco, Los Angeles, and New York/Newark, so it's pretty clear the airline knows what it's doing.