Best Flack
Veda Coleman-Wright
All communications professionals should take a page from Veda Coleman-Wright’s book. As the director of the Broward Sheriff’s Office Public Information Office, Coleman-Wright quickly responds to requests for comment and respects that journalists have hard deadlines. And even better? She doesn’t hesitate to pick up the phone for an actual chat if she wants to better understand a request. Every once in a while, she doesn’t have the information we need, but she’s always ready to point us to the agency or person who does, without missing a beat.