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The newest numbers from Editor and Publisher show Miami Herald circulation falling faster than virtually any other major American newspaper in the last six months.
According to a story in today’s Editor and Publisher, the Herald numbers dropped 11 percent in daily circulation…and nine percent on Sundays. Ouch!
It is no longer among the nation’s top 25 daily newspapers. Nor is it in the top 25 Sunday rags.
The drops were among the steepest in the country. Newark and Orange County were in our league….but it’s sad to see the bottom drop out here in the Magic City.
Maybe it’s time to come up with something creative….A publicity stunt? A giveaway? A lotto ticket in every paper. Hell, maybe a nude centerfold like those English tabs?
Chuck Strouse
