Some Miami Heat Fans Don’t Like Their City Edition Jerseys Served Blood-Red

The Miami Heat's latest "Blood Red" City Edition uniforms are turning up the temperature on social media — but likely not the way the team hoped.

The bold, all-red jerseys were revealed on Thursday, November 14, complete with "Heat Culture" rendered on the chest in black in a rugged, distressed font. The Heat even printed team president Pat Riley's motto — "The Main Thing Is the Main Thing" — on the jock tag, adding a layer of finesse to the uniform.

The reveal did not go over well on the platform formerly known as Twitter, with reactions deeming the fashion statement a red-hot mess. While the Heat's social media team hyped the design with the tagline, "This red runs deep from head to toe," fan reactions ranged from disappointed to downright salty.

"I just hate that they turned Heat Culture into a gimmick to sell jerseys. I would've much rather them just continue with the Vice jerseys," wrote one.

I just hate that they turned Heat Culture into a gimmick to sell jerseys

I would've much rather them just continue with the Vice jerseys

— HEAT NATION (@Zachppp) November 14, 2024

With the Vice jerseys of yesteryear still fresh in fans' minds, another commenter kept it cool but critical: "Unfortunate miss. Hopefully, there isn't a white one next year. Miami has too much inspiration and the standard was set with the Vice." 

Unfortunate miss. Hopefully there isn’t a white one next year. Miami has too much inspiration and the standard was set with the Vice.

— JAKEPABLOMEDIA (@jakepablomedia) November 14, 2024

We used to be a civilized society

😢 https://t.co/MMwBL6ETTM pic.twitter.com/KXaGZI90pA

— HeatMuse (@Heat_Muse) November 14, 2024

Some fans aren't merely longing for the Vice jerseys. They're reminiscing about the red '90s jerseys that haven't seen the court in more than a decade.

As one commenter put it, "Y'all had one job to bring back the Red 90s jersey that still haven't been worn since 2012-2013."

What’s your all time favorite jersey? Think this one tops my list
byu/City-Blue-42 inheat

Another piled on to the roast by comparing the new look to bargain-bin finds, writing, "Looks like something you buy from TJMax, Ross, etc."

Yet another summed up the sentiments more bluntly: "This is fucking terrible. Who designed this? 😭 genuinely the worst Miami Heat jersey I've seen in my entire life, and I lived through the military jersey (respectfully)."

This is fucking terrible. Who designed this?😭 genuinely the worst Miami Heat jersey I’ve seen in my entire life, and I lived through the military jersey (respectfully)

— your local jamaican (@miamipaulfiu) November 14, 2024

Others excoriated the asking price for what they see as an uninspired design, throwing jabs such as, "Practice jerseys for around $250 is diabolical," and "Hire some jersey designers cause this is ASS."

Practice jerseys for around $250 is diabolical

— Gab (@OrtizGeb) November 14, 2024

One dragged team owner Micky Arison into the conversation, posting, "@MickyArison just doesn't care about this franchise anymore. The team continues to get worse, and the jerseys continue to be so bad. Just no effort."

Not everyone tweeted on the hate train, however.

One user saw the red as a power move, writing, "The vibrant red really captures the energy and passion of the game! Perfect for any Miami Heat fan! 🏀🔥."

Others kept it short and sweet with sentiments like "So nice ❤️" and "This is clean!!!!!!"

Then there were the superfans who bypassed the design to ask, "Can I have an autographed Tyler one pls  🥺 I been good allll year 🥺," and "Will authentic jersey be available for purchase?"

Will authentic jerseys be available for purchase?

— Mihailo (@SerbianMamba_) November 14, 2024

The Heat will debut the new City Editions at the Kaseya Center against the Philadelphia 76ers on Monday, November 16.