Indeed, Crossfade's 24-hour Swedish House Mafia watch continues ... Back in December, we announced that Masquerade Motel would be returning to Miami for some serious Ultra week excess. Then we blasted the lineup (Calvin Harris! A-Trak! Eight More!) across the interweb. And now here's the latest news: The club-killing triumverate has finally revealed the location for its massive March 26 party.
It's all gonna go down on the Beach. Literally ... According to the press release: "The white sands and tropical waters of Miami Beach will be transformed into Masquerade Motel for one night only."
Expect "a state of the art fashion and music venue to be built ... at 8th Street and Ocean Drive on South Beach."
Another bit of news: The Masquerade Motel will be the official closing music event for Funkshion Fashion Week Miami Beach. And the venue will be built specially for fashion week and Swedish House Mafia, with a VIP area designed by Provocateur, "the private international nightlife venue located in New York City":
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Provocateur will bring a unique and true VIP experience to Masquerade Motel Miami ... The design of the VIP area will radiate glamour and sophistication. The space will provide impeccable hospitality to a private guest list of top influential clients and friends.
And for those not in the VIP? You're all VIP's to us! Provacateur and SHM are coming together to design unique areas outside the tent while you enjoy the view.....have a disco rest......consider yourself upgraded from the moment you step through the welcome tunnel which greets you at the site entrance.
Yes, you're all VIPs at Masquerade Motel. It's kinda like heaven. But sexier.
Swedish House Mafia presents The One Night Stand at the Masquerade Motel. Saturday, March 26. Funkshion Fashion Week Miami Beach, 8th St. and Ocean Dr., Miami Beach. The party starts at 2 p.m. and ends at 11 p.m. Early-bird tickets cost $50 and general admission tickets cost $75 via wantickets.com. Ages 21 and up. Visit Swedish House Mafia's Facebook event page or swedishhousemafia.com.