Billboard Latin Music Conference and Awards: A Six-Step Guide Starring Pitbull and Open Bars

How does the new generation of Regional Mexican acts feel about genre trends, violence, and online promotions? Will Pitbull's Dr. Pepper print campaign beat out Daddy Yankee's Western Union ads for a Music Marketing award?

These are just some of the topics that are being discussed at this year's Billboard Latin Music Conference and Awards, a four-day event that kicked off yesterday at the JW Marriott Marquis Hotel Miami and wraps with Thursday night's Billboard Latin Music Awards, live from the BankUnited Center on Telemundo.

Check out Crossfade's mini-guide to this year's conference and awards show, complete with fun shit like open-bar happy hours and celebrity sightings -- not to mention tips on how to sneak into each event.

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Victor Gonzalez
Contact: Victor Gonzalez