Jeremy Touitou is the man in charge of bringing the Champagne Gun to Miami, which, he says, is "the world's first champagne gun." The Champagne Gun is the invention of a French company called Extra-Night, and Touitou is the U.S. distributor. Touitou runs a Wynwood-based company that specializes in nightlife supplies. He first entered the industry five years ago as a side job. Under the name King of Sparklers, he sold the sparklers that many nightclubs attach to VIP bottles of champagne — the idea being other patrons will find themselves so deep in envy at the sight of the sparkly bottles that they will practically break their fingers reaching for the nearest credit card to order their own sparkly bottle of very expensive champagne. And, yes, it actually works, Touitou says. His clients tell him they see a roughly 30 percent increase in sales using the sparklers.
As the King of Sparklers, he quickly amassed an impressive client list, including LIV, and the success of his business encouraged Touitou to dive into the nightlife-supply industry as a full-time gig.
The idea behind the gun is the same idea behind the sparklers. Touitou hopes local clubs will want to use them in their VIP sections or perhaps just as decoration behind the bar. The gun is simple enough to use: Attach a magnum bottle (it shoots only magnum-sized bottles at the moment, as those are the most difficult for clubs to sell) to the gun, give it a couple of shakes, and then you get to feel like P. Diddy for 45 seconds as your gun (available in gold, rose gold, and chrome finishes) sprays a stream of champagne at a distance of up to 23 feet. "Shoot bubbles, not bullets," Touitou likes to say.
The gun also has an attachment that allows you to simply pour the champagne rather than spray it, which, while much more economically practical, is a significantly less cool way to disperse champagne.
The gun has been in circulation for only a little over a week, but Touitou has already sold guns to Seaspice and Hyde Beach. If he has his way, bartenders across the Magic City will wield these bad boys. You can order yours today at champagnegun.com.
Correction: A previous version of this story said Touitou was the inventor of the Champagne Gun. He is only its distributor.