Miami Breaks the Guinness World Record of Most Selfies Taken in One Hour

Are selfies the ultimate expression of narcissism? Maybe. Some psychologists have even linked the vexing fad to serious mental health issues. But for #missionsmile and Indiana-based lifestyle vloggers Mark E. Miller and partner Ethan Hethcote, that's all a bunch of bull.

"The act of taking a selfie is showing how happy you are," a topless Hethcote firmly told Cultist in front of Ocean Drive's kingdom of drag queens, The Palace. "It's showing that happiness and spreading it."

In fact, the company and the two YouTubers like selfies so much that they decided to set a world record of taking the most selfies in one hour on South Beach's solemn shores for the launch of the #missionsmile movement. The claim to conquer even caught the attention of the official judge of all things holy-shit-did-that-really-just-happen, Guinness World Records.

KEEP MIAMI NEW TIMES FREE... Since we started Miami New Times, it has been defined as the free, independent voice of Miami, and we'd like to keep it that way. With local media under siege, it's more important than ever for us to rally support behind funding our local journalism. You can help by participating in our "I Support" program, allowing us to keep offering readers access to our incisive coverage of local news, food and culture with no paywalls.
Nycole Sariol