Photo by Cody Litke
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Influencer Alix Earle and her family will star in a new Netflix reality series this year. On Wednesday, January 21, Netflix announced that the show, coming later this year, will star Earle’s blended family, including her sister and fellow influencer Ashtin Earle, her friend group, and “the real-time messiness of a young woman in transition.”
“I share a lot of my life on social media, and people think they know everything there is to know about me and my family, but honestly, there’s still so much more,” Earle said in a statement. “We are so happy to partner with Netflix on this show about our fun, loving, sometimes chaotic modern family, and how we always show up for each other through it all.”
The University of Miami graduate, who rose to fame thanks to her “Get Ready With Me” videos on TikTok and has amassed more than 13 million followers on TikTok and Instagram, most recently competed on the 34th season of Dancing With the Stars, coming in second place behind conservationist Robert Irwin. Last August, Rolling Stone named the 25-year-old one of the 25 most influential creators of 2025. The magazine pointed to her “marketable personality,” her appearance in a Super Bowl commercial, her canned cocktail brand SipMargs, and her casting on Dancing with the Stars. Earle was also recognized in the first-ever Time 100 Creators list, which highlighted the “most influential digital voices of 2025.”
In an interview with Netflix, Earle said she is excited to go deeper with her fans to share the hard and vulnerable moments of her life alongside her family and friends.
“I’m most excited for people to see more of my real life beyond the quick clips, especially with my family,” she added. “We’re a fun, modern family, and people think we’re insane or they’re like, ‘Wait, this is exactly like my life.’ And honestly, both are true. I’m excited for fans to experience the full picture as it happens. The chaos, the emotional moments, the stressful parts, and all the things in between that you don’t always see online.”
The series is produced by Fulwell Entertainment and Miami hospitality mogul David Grutman’s DGN Studios, with Evan Rosenfeld, Netflix noted.
