Thankfully, Miamians will be able to get far out of town for cheap next summer: Beginning in April 2017, the Icelandic budget airline WOW Air will offer transatlantic flights from Miami International Airport to Reykjavik, Iceland, for $99 one way. From its home base in Iceland, the airline offers $150 connecting flights to a host of European capitals, such as Berlin, Amsterdam, and London.
But judging from WOW's marketing materials, it appears the airline is pushing its new flight route mostly as a boon to European travelers who want to get out to the New World rather than the other way around:
For Europeans, airlines like WOW are old hat at this point. As any American study-abroad student knows, companies like EasyJet and RyanAir offer flights between European capitals for the price of a bus ticket. But like the much-maligned, Miramar-based Spirit, those airlines demand the monetary equivalent of your firstborn child if you check your bags or ask for a bottle of water.New destination: Miami!??
— WOW air (@wow_air) September 8, 2016
We're already working on our beach volleyball skills
Book now on https://t.co/VaJjNMuqwS pic.twitter.com/bVYRifJ4bp
In case you're worried that it isn't exactly safe to rocket at hundreds of miles per hour across the Atlantic Ocean at dirt-cheap prices, WOW already offers flights from Reykjavik to Boston, D.C./Baltimore, San Francisco, Los Angeles, and New York/Newark, so it's pretty clear the airline knows what it's doing.
Though the new flight routes are a bit less politically exciting than commercial flights to Cuba, at least you get to fly to Iceland in a rad-looking purple plane.