This fall, luxury multi-brand boutique the Webster will roll up its sleeves to partake in a flurry of artistic undertakings, starting with its first-ever men's boutique, which has staked out land in the kingdom of luxury, Bal Harbour Shops.
The awakening boutique is the Webster's third emporium to hit Miami's soil, with its flagship in the heart of South Beach, off of Collins Ave., and its second location also residing in Bal Harbour, however strictly dedicated to women's wear.
After the opening of its second store back in December 2013, the lux boutique received an overwhelming outcry from the flagship's male shoppers, demanding retail justice be met with a store of their own. And their cry was heard.
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"The Bal Harbour Shops is one of a kind, the most beautiful outdoor retail area in the world, with a very unique level of luxury, dedicated to service, on par with our own standards," says Laure Heriard Dubreui, CEO, founding partner, and men's buyer of the Webster. "It makes perfect sense to bring our strong fashion expertise there, our 'fashion eye.'"
The 1,700-square-foot gentleman's cave will embody a "sleek yet masculine" appeal. So far, we can expect wood and bronze display walls designed by Brooklyn-based architectural designer, Asher Israelow, and a custom light sculpture by Bec Brittain to varnish the new store's interior.
In addition to the fancy-shmancy décor, a medley of ready-to-wear brands and designers will be responsible for generating the buzz of the store. Names like 3x1 Denim, Balmain, Dior Homme, Hood by Air, Saint Laurent, Givenchy, and Junya Watanabe Man can be expected to make up the roster of exorbitant threads.
Though a confirmed date has not yet been dropped, the store is likely to open some time in September of this year.
But the men's wear boutique is not Dubreuil's only news rising to the surface. Laure recently told Women's Wear Daily that she also will be launching a 12-piece capsule collection with Parisian lingerie and swimwear designer, Eres.
"My inspiration? Miami, of course!" the French-born CEO of the Webster says, who admits she's become absolutely smitten with our Magic City's colorful energy and aquamarine coastline.
Photo by Camilo Rios
The collection will consist of art deco-inspired bikinis and one-pieces in flowery, pin-up patterns and cut-out detailing, embracing 1950s Ocean Drive.
"For my collection, I wanted to bring back styles that Eres doesn't edit anymore," Dubreuil says. "With the help of the studio, I was able to redesign my favorite patterns and invent new prints."
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The capsule collection is due to launch in December during Art Basel and no news of a fixed date has been confirmed.
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