When we are young, we have lofty dreams for ourselves, like becoming a gold medalist, an award-winning actor, or a billionaire. But as we grow up, our dreams become more realistic. However, for many people, their dreams remain out of their reach due to circumstances that lead them in other directions. Erik Roberto is a successful entrepreneur and Master Barber who has worked hard to follow his lifelong dreams, and he thinks you should too.
Erik Roberto is the Co-Founder of one of the leading scalp micropigmentation (SMP) clinics globally, called Gerow Hair Ink. He was the first barber to transition to the SMP industry, and in 2019, he won the award for being the best practitioner of scalp micropigmentation in America. However, many people didn’t think he would ever get there. Roberto was born in the Dominican Republic, far from the land of dreams, but he always wanted to live the American dream. After overcoming numerous struggles along the way, he moved to New York City in 2002. “It’s the center of the world,” Erik Roberto says. “It was so overwhelming when I first came here. It took time to start up my barbershop here after my successful stint back home, but it was always my dream. And I knew I had to do my best to achieve it.”
In 2007, Roberto established Erik Barbershop, which became one of the premier barbershops in the city. He has won several barber competitions over the years, like CT Barber Expo, Hair Battle Tour, and IBS. Today, he applies his skillset and expertise in the scalp micropigmentation industry. Erik Roberto is constantly improving his craft so that he can continue being a role model for other aspiring SMP practitioners. He is a driving force for the industry, pushing it forward to new and exciting heights with his passion for success, business acumen, and drive to help others. Roberto is incredibly proud of his accomplishments. “It’s like living a dream,” he says. “I don’t even know what my life would be like had I not moved to New York and pursued my passion. I would not be as happy, for sure.”
Papito Auto Detailing is a mobile carwash, is another successful business established by Erik Roberto. After more than a year of operating, the company has expanded exponentially, with a team 10 employees and rising.
Erik Roberto urges everyone to follow their dreams and aspirations as he did. “You’ll never know what you’re capable of until you try,” he says. He also stresses that failure is not the worst thing in the world. “Failing proves that you were actually aiming high and trying something new. If you fail once, you can always brush yourself off and give it another go.” Roberto recommends writing down your dreams and goals to make them more real. “From there, spend a little time every day to make progress towards what you want to do.”
“Don’t ever give up on pursuing your dreams” is Erik Roberto’s message to all young dreamers. If you keep focused and determined in the pursuit of your passion, you might end up having the same success streak as famed Master Barber Erik Roberto.