Rosa Mexicano Jumps Into South Beach Mex Fray

Rosa Mexicano will be opening on the ground floor of the the funky new 1111 Lincoln Road parking lot. That's an exclusive Short Order scoop -- which we scooped from Ryan at Miami's Restaurant Power Rankings, who scooped it from Chowhound, which got the scoop from a Craigslist job listing.

That was five minutes ago.

Just kidding -- the ad has been up a few days. But this does make the South Beach Mex Wars that I alluded to yesterday (spurred by news that a Baja Fresh was to debut shortly at Washington Avenue and 12th Street) that much more interesting. The Rosa location is just a few blocks north of Lime Fresh Mexican Grill.

Makes one wonder if this might shape up to be the Year Of Food Trucks, Affordable Asian Food, and Mexican Chain Restaurants. I honestly didn't see that last one coming.

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