Lincoln's Beard is much more than a place to drink beer. The brewery, whose tag line is "Weird at the Beard," makes a point of using its taproom as a community gathering place.
Since its opening in May 2016, the brewery has offered a robust calendar of events that keep a steady flow of customers walking through the door.
John Falco, co-owner of Lincoln's Beard, says he and his partners plan the brewery's events organically. "After we close up shop," he says, "we grab a couple beers, drink, hang out, and spitball ideas."
Falco is willing to try almost anything if he thinks it sounds interesting. "Honestly, I really don't care if we make money at our events. We come up with an idea, pitch it, and if it goes well, great. If not, we'll just come up with another event. I really just like bringing friends and family together for a good time, and since I own a space where we can drink beer, it's convenient and I make it so it's like one big get-together."
The brewery hosts weekly activities such as trivia nights, karaoke, country nights, and live music performances to accompany its beers.
A recent pre-Noche Buena event had friends and strangers gathering for drinks and fun before Christmas. Local companies such as Vicky Bakery, Café La Llave, 305 Cafecito, Martha of Miami, the Westchester, Dos Croquetas, and Sweet Melody Ice Cream participated. The party also attracted a donkey (burrito sabanero), PItbull impersonator Mr. 786, and the Chili Poppers, a Red Hot Chili Peppers tribute band.
Juan Martinez and Elena Moreno have been regulars since the brewery opened. "We love this place," Moreno says. "We were one of the first people in line when they opened the doors, and we still come here weekly." Lincoln's Beard is such a big part of their lives that Martinez recently proposed to Moreno in the taproom. They plan to have their wedding reception at the brewery later this year.
Lincoln's Beard Brewing Co. 7360 SW 41st St., Miami; 305-912-7390; lincolnsbeardbrewing.com.
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