For this year's Super Bowl festivities, a four-day, celebrity-filled affair is about to check in to the newly renovated Eden Roc Renaissance Resort under the name of Hotel 944. The party kicks off with a charity event hosted by NASCAR driver Jimmie Johnson and his Super Skins partner, Nick Lachey. Snoop Dogg will be there to do his thizzle while the OG of DJs, Paul Oakenfold, spins in the penthouse suite.
SKAM Artist DJs will spin poolside Friday through Sunday. The announced line-up includes DJ Irie, DJ Homicide, Ravi Drums, DJ Ross One, Reach, DJ Skribble, and DJ Vice.
Future-pop crooner Mr. Hudson arrives on Friday, and we think he's the one to watch. Will he be joined by his most recent album's executive producer, Mr. Kanye West? Who knows, since the talent roster for the night is still a work in progress. Stone Temple Pilots just finished up a new album and also are a definite maybe. (Check out Mr. Hudson's heart-breaking "There Will Be Tears" video after the break.)
On Saturday, Russell Simmons and Friends will host a celebrity poker tournament. But that's just the warm-up portion of the evening; Wyclef will later give a live performance featuring Mario and Kid Sister.
Sunday equals game day and a pre-party with talent and details TBA. The entire schedule for Hotel 944 continues to change and expand, so keep an eye on the event web site for the latest information including how to win and purchase tickets.
Hotel 944. Thursday, February 4th-Sunday, February7th. Tickets range from $20-500. Eden Roc Renaissance Resort & Spa. 4525 Collins Ave, Miami Beach. 305-531-0000; hotel944.com