It doesn't take a genius to notice the strengthening ties between the art world and the entertainment industry. Late last year Lady Gaga released Artpop, an album suffused with joint efforts from art establishment giants like Jeff Koons and Marina Abramovic. For her latest album, Sia transformed promotional appearances into a performance art piece that pokes fun at the commercialization of musicians. Even Kanye West has taken up the charge of heralding an art world perspective, in his live shows and general ouvre, to hip hop music.
Nathaly Charria, a bi-coastal art producer and manager working out of L.A. and Miami, wants to solidify the ties between art and entertainment at this year's Basel.
See also: Art Basel Miami Beach 2014 Fairs Guide