There's a new rib in town.
Burger King has announced the BK Rib sandwich and it's already causing quite a stir among curious fast-food fans.
The sandwich, officially part of BK's summer barbecue menu, features a "juicy boneless rib patty with a sweet and tangy barbecue sauce, topped with sweet pickles and served on a warm toasted artisan style bun."
The suggested retail price for the BK Rib is $3.49; a regular sized combo is $5.59. The sandwich will be launched nationwide May 21 and will be available through the summer. Other seasonal menu items include a barbecue chicken salad; a Memphis barbecue pulled pork sandwich; and a Carolina barbecue Whopper.
The BK Rib is an obvious competitor to the McDonald's McRib, the pressed pork patty with the cult following. The elusive sandwich, which is only offered on a semi-regular basis, even has an online locator where you can track where the sandwich was last spotted -- much like Bigfoot or the Loch Ness monster.
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There's no telling whether or not the BK Rib will have that same following, but we'd bet some serious lunch money that the bigwigs are hoping for a public love fest. We'll have to try one and let you know whether we fall under its spell.