The big game is only a few days away, and with it comes a host of marketing opportunities, commercials, promotions, contests, and giveaways. Each year, execs at major food and beverage companies wrack their brains for ways to get you, the consumer, to laugh, cry, and pull out your wallet before, dur ... More >>
Your kids' ride to school every morning could soon be sponsored by Coca-Cola, Kendall Toyota or Disney Channel. A new bill introduced in the Florida House of Representatives would allow school districts to sell advertising space directly on the school bus.
In the worst acted anti-Obama ad released, well, since this little homophobic ditty that came out earlier this week, a new National Republican Committee ad features a pretty, young woman pretending to be a dissatisfied former Obama voter who decides to "break up" with the president. Except the woman ... More >>
In an effort to reduce childhood obesity, the Walt Disney Company will limit junk food advertisements on TV programs, radio shows and websites that are aimed at children, according to sources knowledgeable of the plan. Disney chief executive Bob Iger and First Lady Michelle Obama plan on announcing ... More >>
Long before cable television and the thousands of programming choices that we now have, television was born in the late 1920s. Its primary function was (and it may surprise some) and still is to serve as a means of communication during emergencies. That's why we have those pesky emergency drills. ... More >>
Coca-ColaThe Coke bears are back in time for the big game.Can Super Bowl Sunday be the only day of the year in which we actually look forward to commercials? Each year, advertisers fall all over themselves trying to top each other for ratings, consumer approval and a coveted Clio award. Adv ... More >>
At the end of this week, two hordes of men who have suffered, bled, and fought for five months will meet on a neutral site to bash each others' heads in, to test the limits of their physical strength and stamina, all in the name of sport, conquest, and achieving the status of legend.But who cares ... More >>
You told us LeBron that you'd win us seven or more NBA champions, you told us you would. So, now what? You're taking back that promise in a burger commercial? We believed you when you said, "Not 5, not 6, not 7... we can win MULTIPLE championships," while the entire rest of the world laughed in y ... More >>
Despite a rocky beginning with those weird Jerry Seinfeld ads, locally-based advertising agency Crispin Porter Bogusky has continued to handle advertising for tech giant Microsoft. You might have remembered ads from last year advertising Microsoft's Windows 7 line of phones by highlighting Amer ... More >>
Forty-story billboards are still illegal -- at least for now.If Marc Sarnoff and Tomás Regalado had their way, pretty much any stationary object within 1,000 feet of a major Miami roadway would be plastered with an LED billboard by next Tuesday. (Surely this has nothing to do with the fact that ... More >>
The relationship between Miami-based Burger King and Coconut Grove-based ad agency Crispin Porter Bogusky has officially come to an end. After announcing in March that CP B's services would no longer be needed, the fast-food chain has announced that New York-based McGarryBowen will take ove ... More >>
Schapiro Group data wasn't questioned by mainstream media.
The glorious Miami Herald, once one of the proudest newspapers in the world. This is is Jimmy 'Dy-No-Mite' Walker. The reporters of The Miami Herald are in trouble. Their very culture is in jeopardy. But they still churn out an amazing spider bopper every Sunday, and since 20 of us bought at Grou ... More >>
Sarnoff, the city's biggest billboard backer, has taken thousands from advertising companies.Raise your hand if this sounds like what Miami needs: fourteen new glowing LED billboards along the highway demanding drivers in hi-def to buy Svedka Vodka, iPods and cut-rate car insurance. Oh, hi th ... More >>
Mark this as a failure for local ad firm Crispin Porter Bogusky. Groupon.com has finally decided to pull it's Super Bowl ads created by the firm after public outrage. In the most controversial example, Oscar-winning actor Timothy Hutton talked passionately about the plight of the people of Tibe ... More >>
Much like jokes, if you have to explain advertising to the audience then it's probably not that effective. After Groupon's Super Bowl ads sparked controversy and weathered widespread criticism the deal website's founder and CEO Andrew Mason released an official statement standing by the ads and the ... More >>
The controversial bus ads (top), as well as the pro-Islam ads (bottom) the group was spoofingMiami-Dade Transit had ten public buses driving around the county this week with ads imploring followers to leave the Islamic faith. "Fatwa on your head? Is your community or family threatening you?" read ... More >>
Today was Miami Herald's parent companies McClatchy Co.'s shareholders meeting. The troubled newspaper giant -- what newspaper giant isn't troubled? -- faces a tough road ahead, but all CEO Gary Pruitt had to offer was a slightly tweaked advertising strategy for the entire chain. According to Editor ... More >>
Burger King and its advertising firm Crispin Porter Bogusky (both Miami-based companies) are no strangers to pissing off people, but usually it's just irate bloggers. That's if you consider bloggers people. Now they've pissed off someone a wee bit more powerful: Mexico's ambassador to Spain. In Eu ... More >>
Vince Shlomi is colloquially known as "that creepy guy from the ShamWow commercials" -- you know, those dumb super-absorbent cloths that go for $19.99 plus shipping and handling (if you act now!). He's currently on top of the infomercial world, and enjoying all the perks that come with it, like stay ... More >>
Used to be, even when the football was less than thrilling, the Super Bowl ads would provide some sort of entertainment. Thank God that game was a near classic, because unless you happen to be a huge Bruce Springsteen fan, the whole affair would have been pretty dull. Sorry Madison Ave, you failed p ... More >>
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Local rockers draw support from clubs, radio stations, record stores -- and the Burdines marketing department
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In rock music, the separation of art and commerce is almost sacred. So meet the new apostates -- the Advertisements.
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