The importance of clear restaurant branding was taught to me at the CIA (the Culinary Institute of America, not the Central Intelligence Agency). The same point is often brought home in the monthly publication of the NRA (the National Restaurant Association, not the National Rifle Association). Yet for some time, I've mistakenly thought that DGB, or Damn Good Burger, was a newer downtown branch of the hamburger joint of the same name in Coral Gables. Of course, the Gables venue I thought was DGB is actually BGR... More >>>