This Is What Happens When You Win a Trip to South Beach With a Bear in a Bikini
I'm not sure what's more embarrassing for Tom, the winner of a Mike's Hard Lemonade sweepstakes for a trip to South Beach over Labor Day weekend: that he spent much of the weekend filming a commercial with a bear in a bikini, that he brought his mother, or that now everyone knows he drinks Mike's Hard Lemonade.
The contest seemed decent enough. The winner would get to bring a guest for a VIP weekend in Miami. The only odd part is that the alco-pop purveyor advertised the trip as featuring a bear in a bikini -- or, rather, someone dressed in a bear suit decorated with a yellow bikini and a blond wig. So, according to AdWeek, 31-year-old Tom was the winner. He brought his mother. This is what happened:
Yes, relaxation and dining at the Soho Beach Club -- with a bear in a bikini. A boat tour -- with a bear in a bikini. Beach days -- with a bear in a bikini. Apparently Tom and his mom decided to skip the night of clubbing -- with a bear in a bikini -- so the bear went it alone. The worst part of the ordeal is that it's all now online. That's what you get for not drinking real beer -- a bear in a bikini.
Get the This Week's Top Stories Newsletter
Every week we collect the latest news, music and arts stories — along with film and food reviews and the best things to do this week — so that you’ll never miss Miami New Times' biggest stories.
- Bill Advances That Would Ban Red Light Cameras in Florida
Fri., Feb. 12, 7:30pm
Sat., Feb. 13, 6:00pm
Sat., Feb. 13, 7:00pm
Mon., Feb. 15, 7:30pm
- Facebook Killer Derek Medina Gets Life in Prison, Vows to Sue Entire World
- Marco Rubio's Friend Didn't Know About Gay Porn House, Site's Owner Says