Just announced: Joel Meinholz, head of the supercool party promotions/whatever company IAmYourVillain, has just booked the legendary Beat Junkie J-Rocc to perform this Sunday at the Chocolate Sundays at Purdy Lounge. (IAmYourVillain is also responsible for the chilled-out, hip-hoppy, skateboarderish, anything-goes vibe of fun parties like Take Out Tuesday at Buck 15, and Yo! BBQ Wednesdays at PS14).
If you like this story, consider signing up for our email newsletters.
SHOW ME HOW
You have successfully signed up for your selected newsletter(s) - please keep an eye on your mailbox, we're movin' in!
Born Jason Jackson in Southern California, J Rocc was one of the founding members of the legendary Beat Junkies turntablism crew, along with Melo-D and Rhettmatic. They would later add Babu (who in turn would join Dilated Peoples), and then future battle DJ stars Shortkut and D-Styles. After the Beat Junkies retired from the battle circuit, J Rocc and Babu went on to form the Bumrush Bros., and open the Fat Beats record store outpost in L.A.
Blah, blah, blah, basically this guy is a LEGEND on the decks, and promises to have people shakin' their shit all over Purdy Lounge's comfortably worn-out furniture. Did I mention there's never a cover for Chocolate Sundays? So if you don't know, now you know. -- Arielle Castillo
Here's a video of J-Rocc spinning at a James Brown tribute party at the Marlin Hotel here in Miami, during this year's WMC.