Rumor: Ultra Music Festival Expanding to Three Days in 2011
Ultra may be expanding to a three-day bender.
Photo by Ian Witlen
Word is swirling around that Ultra Music Festival's organizers have decided to expand next year's festival to three days, presumably Friday through Sunday. Supposedly the decision was made after this year's sellout event.
We've emailed Ultra's publicists for comment and are still awaiting a response.
But word of advice to the festival's organizers: If you want this expansion to go off without a hitch, take our advice and get a little more ambitious and daring with the bookings. This year's lineup left a lot to be desired when it came to progressive acts. If large festivals like Coachella have found success it's because it's ahead of the curve setting trends, not following them.
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