Have you ever walked through Wynwood and thought, There should totally be a SXSW-style festival up in here?
Even if you haven't, we're sure you now realize that's the best idea ever. Thankfully, the people who make Bardot one of the dopest spots in town had that idea months ago. And they've teamed up with massively-hip label Young Turks (reppin' the XX, SBTRKT, Wavves, and others) to turn that dream into reality.
The III Points festival will be a multi-venue music, art, and technology affair, taking over the Wynwood area from Thursday, October 3, through Saturday, October 5. Because, well, it's time the rest of the world knew just how awesome Miami's counterculture actually is.
The III Points concept came together when the XX came to town in February. The whole Young Turks camp was in town, and they met with festival organizers for a look around the city.
"They're 20-something hustlers in the music industry, and we had a lot in common," said Bardot music director David Sinopoli, who took the whole crew on a tour of Wynwood when inspiration struck.
"Caius [Pawson], he's the owner of Young Turks, the head cheese over there, and he turns to me and he's like, 'Man, warehouse parties, everywhere,'" Sinopoli said. "When he said that to me, it was validation from somebody that does stuff on a global scale that he could see it too."
After some more meetings, the date was set and the plan was made.
"If I don't try to at least put this together and make a real attempt at it, it's foolish," he said. "All the resources are there, and the community is almost asking for it. We need to get together."
III Points Participating Venues
1ofK 97 NW 25th St. Suite 101, 305-591-5888, 1ofk.com/contact
Bardot 3456 N Miami Ave, 305-576-5570, bardotmiami.com
Butcher Shop 165 NW 23rd St, 305-846-9120, TheButcherShopMiami.com
Cafeina 297 NW 23rd St, 305-438-0792, cafeinamiami.com
Diet Gallery 174 NW 23rd St, 305-571-2288, gallerydiet.com
Gab Studio 225 nw 26 St., 305-200-5349, gabstudio.com
Gigi 3470 N Miami Ave, 305-573-1520, giginow.com
Gramps 176 NW 24th St, 786-752-6693, grampsbar.com
Grand Central 697 N Miami Ave, 305-377-2277, grandcentralmiami.com
Handcrafted Tattoo 3438 N Miami Ave, 855-666-2738, handcraftedmiami.com
Imagesound America 120 NW 25th St. Suite 203, 954-374-9904 imagesound-americas.com
Junior & Hatter 2750 NW 3rd Ave, 305-571-8361, juniorandhatter.com
The LAB Miami 400 NW 26th St., thelabmiami.com
Spinello Gallery 2930 NW 7th Ave, 786-271-4223, spinelloprojects.com
Wood Tavern 2531 NW 2nd Ave, 305-748-2828, woodtavernmiami.com
Wynwood Cigar Factory 101 NW 24 Street, 800-253-1429, wynwoodcigars.com
Wynwood Indoor Soccer Field 370 NW 24th St, 786-253-2888, midtownindoorsoccer.com
Wynwood Walls thewynwoodwalls.com 2528 NW 2nd Ave
More venues coming soon.
III Points is so named because the fest aims to simultaneously and equally present and promote art, music, and technology. For Sinopoli, the music is easy. So far, III Points boasts a lineup including Miami Horror, Body High, Hercules and Love Affair, Fortune Howl, and many more, as well as very special headlining performances featuring Jamie XX paired with LCD Soundsystem mastermind James Murphy, and XXYYXX opening for DJ Shadow.
"I tried to pair the young prodigy with the OG legendary guy," Sinopoli said. "It just seems like the fitting combos."
There will also be two exciting barbecue parties: one on Friday night, hosted by the Young Turks crew, and then another on Saturday, hosted by the DFA Records family.
During the day, Wynwood venues will open their doors and come alive with about 25 different "intellectual activations." Each event is specially designed to reflect the purpose of the venue and its place in the neighborhood's exciting cultural landscape.
For example, James Murphy is scheduled to give a couch talk, live streamed to the world via the Red Bull Music Academy. Other activities include a round of musical chairs, beer bingo, a freeze dance, a Samsung Blogger Lounge, a "Bro-Gaming Den," a film screening from the David Lynch Foundation, and more to be announced.
Plus, on the technology side of things, LAB Miami will offer numerous seminars, talks and sneak peeks into the awesome projects to showcase how this hub of start-ups is constantly innovating.
"We don't want to fake in any area like we know what we're talking about," Sinopoli said of the choice to get LAB involved. "We want to bring in the people who know exactly how to operate and program."
But even if you're not a tech geek, don't think for a second that anything at III Points will be wonky or boring.
"We're not gonna just do some drab shit," he said. "We want to do a conference, we want to have a conversation, we want to have an intellectually stimulating thing. But it doesn't necessarily have to be somebody preaching on a panel. It can be us all engaging in an experience-based event."
All the so-called "activations" will be free and family-friendly. You can purchase individual tickets to the headlining shows and barbecues. Or you can buy an all-access pass that'll get you into everything. Either way, the III Points crew isn't out to break your wallet. The idea is just to bring all the people who've been working hard in technology, art, and music together to share their ideas with each other and the rest of the world, because these days, Miami really does have something to say.
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"I'm very, very proud of what Wynwood has to offer and I'm very, very excited to have a weekend to showcase our community, our neighborhood and the people and projects that make it what it is," Sinopoli said. "We're going to do our best to be as collaborative and open-minded and real as we possibly can through this whole process. We're not going out with lavish expectations or anything, we just really want to showcase our neighborhood and make sure the rest of the world is in touch with what we're doing over here."