No one in the Magic City understands the magic of music on cassette like Patrick Garcia and Michelle Grand of Cheap Miami, the first audiotape-only record label in the 305 since the CD and MP3 takeover.
"I think I just wanted a really cool, affordable way to start releasing music," Garcia says. "Vinyl is so expensive. It costs ten times as much as a cassette to produce. Tapes are superaffordable and I like getting really creative with the packaging."
Much like Record Store Day, this latest music lovers' holiday aims to promote scene solidarity with live local tuneage and exclusive tape releases, which will include a Cheap Miami compilation of all the bands performing in the Magic City that day. Check 'em out below.
Cassette Store Day 2014 Lineup
-The Grey 8s
-The Gun Hoes
-The band in Heaven
-The Fus Ro Das
-Booty and the Browns
The idea for CSD originated from the United Kingdom's Sexbeat Records, Suplex Cassettes, and Kissability.
As Sexbeat boss and Cassette Store Day co-founder Steve Rose told Billboard last year: "I came up with the idea on Record Store Day , when instead of taking part in the festivities, I was sitting at home putting cassette inlays into cases for my friends' band Bad Sports, and figured that it was about time that cassettes had their own day."
See also: Miami's Five Best Record Stores
The inaugural CSD was such a success in the UK that the masterminds behind the holiday have teamed up with California's Burger Records to bring the fest across the pond.
"It's a nice parallel to Record Store Day," Cheap Miami's Garcia enthuses. "Usually on Record Store Day, they don't really do cassettes too much, but cassettes are coming back with a lot of these labels like Burger Records."
And with special releases from thrash legends Testament, indie-pop rockers Eternal Summers, and upstart bands all across the U.S., it seems that cassettes are indeed enjoying a modest American revival.
"I think it has a lot to do with the same reasons that vinyl came back," Garcia suggests.
"Tape has a fuzzier sound similar to vinyl, which works well with a lot of rock 'n' roll and even electronic music. They're small, compact, and rare. They're collectibles."
Still, though tapes may be rising in popularity on the local, national, and international level, Garcia admits vinyl remains the average hipster audiophile's fave format.
"I don't ever think the cassette will make as big a comeback as vinyl, but it's definitely part of our music culture again."
Cassette Store Day 2014. Presented by Cheap Miami. Sponsored by Sweat Records, Purehoney Magazine, and Iron Forge Press. Saturday, September 27. Sweat Records, 5505 NE Second Ave., Miami, and Churchill's Pub, 5501 NE Second Ave., Miami. The show starts at 6 p.m. at Sweat Records before continuing at Churchill's Pub at 9. Admission is free at Sweat Records and $5 at Churchill's Pub. Ages 18 and up.
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