
Miami New Times is proud to present Iron Fork The Iron Fork pre-event will showcase some of South Florida’s most popular chefs as they face off in a head to- head cooking competition that will be judged by local area celebrities. The MC of the evening will be Chef Allen Susser. The Chef challenge will be an invite only event catering to the movers and shakers in South.
Florida. The top two chefs will move on to the final competition at the main Iron Fork event. During the exciting cooking competition, guests will enjoy cocktails, live music, and food samplings.
New Times Iron Fork is the main tasting event that will take place in October. The center stage of this event will be the Chef Challenge Finals where the top two chefs will go head to head for the prestigious Iron Fork award. The chefs will receive a basket of ingredients and one secret ingredient. The winner will be announced that evening. During Iron Fork the attendees will enjoy the chef challenge, tastings from local restaurants, drinks, and live music.
Date: October 2010
Location: TBA
Demographic: 21-40 Adults
Attendance: 2,000 People (VIP 100, General 1,500, Staff 400)
Sponsor Benefits:
Total Promotional Value: Approximately $63,368
BRANDING
Recognized as Silver Sponsor of New Times Iron Fork on all event related marketing, advertising, promotional and publicity materials
MEDIA EXPOSURE
Print Ads – Miami New Times (124,000 circulation)
• Silver Sponsor logo inclusion on:
- (8) Full Page 4-Color ad in Miami
- (1) Dedicated Full Page, 4-Color ad in Arts & Eats Issue
- (4) Full Page, 4-Color ads in BPB
- (4) Half page, 4-Color ads in BPB
ONLINE
Silver Sponsor Name / Logo inclusion on:
- Event landing page on www.miaminewtimes.com 8 weeks
- Event Listings on miaminewtimes.com
- All E-mail blasts (sent to 27,583+ weekly opt-in subscribers)
EVENT COLLATERAL
Silver Sponsor Name inclusion on:
- 500 event tickets describing brand experience and
outreach to media, city officials, and tastemakers
- 5,000 Street Team flyers to be distributed at New Times Street Team Events
- 1,000 event flyers to be mailed to New Times database
- Iron Fork bill stuffers to be distributed to all participating restaurants
- Iron Fork Program with individual product description
- (8) tickets to the event
ON-SITEOPPORTUNITIES
Silver Sponsors will also receive:
- Onsite branding opportunity for Iron Fork VIP Chef Challenge reception hosted by Chef Allen Susser
- Exhibition space for signage, demonstrations, samplings and promotions
- Opportunity to hand out marketing material/premiums to all guests in attendance
- Photographer and Videographer provided all day