Best FM Radio Personality (2012)

Bo the Lover

Brindley "Bo the Lover" Marshall might not be the best-known radio personality in Miami, and he's certainly not the slickest, but he's definitely the hardest working and most consistent. The founder of Hot 97.7 FM ("The hottest, hypest radio station in South Florida"), which is by most accounts the longest-running underground station in Miami, can be heard at all hours of the day and night. In fact, if we hadn't heard him stumble over the same word on a few occasions, we might have figured he was broadcasting live 24/7. Highly regarded in the local hip-hop community for his early support of artists such as Trick Daddy, Trina, and Brianna, Bo the Lover has also been an indispensable asset to the local pirate radioscape. He emerged as a spokesman of sorts for airwave pirates after a 1999 FCC raid, which briefly shut down his station, and he's been a vocal supporter of Hot 97.7's home base of Liberty City, where he has led drives to raise money for families of murder victims. Perhaps most important, in an era of highly formatted radio programming, Bo the Lover is one of the few remaining DJs who emphasize spirited conversation and music in equal measure.


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