Best Rap Artist/Group (2006)

Trick Daddy

We can all learn a lot from Trick Daddy. What are dub deuces? How does one get low to the floor? And how does one get that cream? If we pay attention, we could end up like Trick: with six cars, including a green monster truck in front of our mansion. Trick, who put Miami on the mainstream rap map with his four gold albums, is all over MTV and the radio, dominating the charts with songs like "Sugar (Gimme Some)" and the Ozzy Osbourne-sampled "Let's Go" from his latest album, his sixth, Thug Matrimony, which is headed for platinum status with 804,000 units sold. There is also word of an MTV series called Cookin' with Trick Daddy, in which he will make anything except chitlins because they, as he says, "smell like ass." The real reason Trick deserves this award is that, along with his devotion to children, his work is not cliché. Trick's authenticity strikes a chord, which is why he has spawned so many "Dirty South" copycats. He's creative and versatile, able to make a booty song, but also politically thoughtful (listen to the single "Amerika"). Trick is definitely a savvy businessman, turning Slip-N-Slide Records into a blue chip from scratch, but he's not selling empty boxes. His production is always catchy and interesting, and his lyrics are consistently creative and truthful.


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