Celebrity Bikers sounds like the premise for a new VH1 reality show. But even better than cheesy scripted drama, it's the idea behind the upcoming Kiehl's LifeRide for amFAR, a nine-day charity motorcycle ride to benefit HIV/AIDS research.
Lucky for us locals, this year's ride kicks off in our neck of the woods with a celebrity-hosted, pop-up urban picnic at the Kiehl's store on Lincoln Road Friday, July 13. Picnic attendees can hope to see the likes of John Corbett, Tyson Beckford, Jason Lee, and Marguerite Moreau, all aboard hogs to benefit AIDS research.
This free-to-the-public party is the first leg of the ride's next eight stops in various cities. The ride itself is an 1,800 mile hog trip across the U.S. to raise funds and awareness for The Foundation for AIDS Research (amfAR). Kiehl's will make donations at each city along the way, totaling $90,000.
Fri., July 13, 2012