Go Hard Or Go Home

Related Content

• Who Wants Free Tickets for Carly Rae Jepsen's BleauLive Concert at the Fontainebleau?
  May 7, 2013
• FL Cafe Opens Following Lengthy Renovations; Brother-Sister Pair Bring French Flair at Affordable Price
  March 14, 2013
• Are You A Wine Snob? Find Out in Time for the Festival
  February 21, 2013
• Reader Mail: South Beach Tow Companies Are the Biggest Scam on Earth
  April 18, 2013
• SoBeWFF: The Best of Best of The Best 2013
  February 23, 2013

More About

• Miami Beach
• Ultra Music Festival
• Fontainebleau
• Arts, Entertainment, and Media
• Electronic Music

Hard is ready to take over Miami's party scene. Since 2007, Hard has been giving dance music fans in the West Coast their fix with regular events that consistently feature a killer lineup. It isn't hard for, er, Hard to sell out a 30,000-person event. And with Los Angeles, New York, and San Francisco's party scenes conquered, Richards has set his sight on Miami. Last year, Hard held its first event at the pool at the Fontainebleau Hotel -- thanks to the wonderful Miami Beach noise ordinance, it was a somewhat tamer version of what the party really has to offer. But this year, Miami will finally get a taste of what the brand can really bring when it hosts Hard Miami at Grand Central with headliners Diplo and Tiga. New Times spoke to founder Gary Richards about Miami's dance music scene, Ultra Music Festival, and this year's lineup. Check it out on Crossfade
Thu., March 24, 10 p.m., 2011