5. Dealer Rick Ross didn't bother to register his name as a trademark, but again, hey, it should have been protected because it was widely known for its "unlawful use in commerce." "Plaintiff Rick Ross didn't register his common law or federal trademark or trade name, but Plaintiff lawfully used his name in commerce beginning in 1999, while Plaintiff was still in prison, and his name and trademark 'RICK ROSS' was first in commerce "lawfully" after 20 years of unlawful use in commerce, in 1999, as Plaintiff authorized commercial release of '100 KILOS,' a major movie."
4. Rapper Rick Ross had to steal a drug dealer's name to be seen as legitimate because, until Eminem and Kanye West, no rappers without criminal backgrounds had ever really been popular! "This false criminal image gained from using Rick Ross' name gave Roberts credibility in rap and helped sell music because in rap music prior to the success of Eminem and Kanye West, most rappers had, or claimed a criminal background that they survived, then rose to success [sic]..."
Former drug dealer Rick "Freeway" Ross
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3. Dealer Rick Ross wants to own the name associated with that "criminal background" because he now wants to use it for good, really. "Plaintiff Rick Ross had a bad and criminal identity attached to his name, but now he wants to control the usage of the name so that he can associate his name with the good and lawful purposes he intends to use it for, since he's out of prison and involved in entertainment and motivational speaking..."
2. It's not just about the money — Freeway's feelings are also hurt. "Injury to the Plaintiff's right of publicity is not just limited to present or future economic loss but includes humiliation, embarrassment, and emotional or mental distress, and Defendants caused Plaintiff humiliation and mental distress."
1. Everyone knows the defendants have the big bucks, so cough up — and nobody better release Teflon Don without getting all of this sorted out. "WHEREFORE Plaintiff demands judgment against Defendants William Roberts, Carter, DEF JAM, UNIVERSAL MUSIC GROUP et al. in excess of $10,000,000.00, exclusive of interest, court costs, attorneys' fees, compensatory, punitive, statutory, and treble damages... [As well as] other injunctive, equitable relief preventing Defendants from use of Plaintiff's name in Commerce... [including an] asset freeze on Defendant Roberts royalties, [and an order to] prohibit Defendants' release of 2010 music projects in RICK ROSS name..."
"Injury to the Plaintiff is not just limited to present or future economic loss but includes humiliation, embarrassment, and emotional or mental distress."