He's Just Not That into You: The Idiot's Guide to Dating

We're just not that into it.

Ginnifer and the two Jennifers
Ginnifer and the two Jennifers

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Directed by Ken Kwapis. Based on the book by Greg Behrendt and Liz Tuccillo. Starring Ginnifer Goodwin, Jennifer Aniston, Jennifer Connelly, Scarlett Johansson, Justin Long, and Kevin Connolly. Rated PG-13. 129 minutes.

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The smirky, overbearing, and subliminally hostile romantic primer He's Just Not That into You — which sold a regrettable two million copies when it was published in 2004 — seizes on some partial truths about the gender wars and blows them up into evolutionary gospel, as follows: Since cave-dwelling times, men have been programmed to chase. They hate being chased, lie through their teeth as needed, and resist marriage to the death. Women, by contrast, make a beeline for unavailable men, willfully misinterpret and overanalyze their signals, and sit around waiting for suitors to call/text/Facebook them when it's obvious the unreliable swine have moved on to their next conquests.

The book's title is taken from a scene in Sex and the City and hinges on the solipsistic worldview of series consultant Greg Behrendt, with faint murmurs of watery feminist protest from co-writer Liz Tuccillo. Behrendt coyly fesses up to being a reformed rascal himself and then steams full-speed ahead to the conclusion that if he's that way, so too is the rest of mankind. Further, he is the one to set us myopic females straight and empower us to live rich, productive lives regardless of whether we somehow land one of the few golden exceptions to his he-man rule.

Behrendt's know-it-all bossiness might work for a putative self-help handbook, but it doesn't set quite the right tone for a chick-flick aimed at a generation who, whether they know it or not, have been sufficiently empowered by the women's movement to want to direct their own lives. Which is just one of the challenges facing director Ken Kwapis and writers Abby Kohn and Marc Silverstein, who are charged with hacking a romantic comedy out of a plotless collection of cardboard characters and one man's full-service guide for the ditzy dater. And they don't come much ditzier than Gigi, nicely played by the adorably hamster-cheeked Ginnifer Goodwin as if practicing to be Sally Field. Though she shares an office with two older, maritally challenged BFFs (the Jennifers Aniston and Connelly) — whose own romantic troubles pipe a limp chorus to her full-blown love addiction — Gigi doesn't discernibly work. This leaves her free to stage drive-by snoops on an elusive realtor (Kevin Connolly) or sit by her exceedingly pink phone, endlessly dissecting his every mixed message with Behrendt's alter ego, guy-pal Justin Long, who, along with the countless gay men popping up as water-cooler therapists in current chick flicks, has Gigi all figured out. Except that this being a film beamed at girls and gays, he can't just be right about everything. He must also show himself, when push comes to shove, inferior in character to his protégé, as well as in need of enlightenment regarding his own failure to commit.

Kwapis, whose resumé competently, if programmatically, spans the sincere (Sisterhood of the Traveling Pants) to the insane (The Office), is a comedy pro with enough finesse to smooth over Cara Silverman's banal, slapdash editing. He has also softened Behrendt's ego and thrown some smarts the way of at least some of the women. If all you ask for are a few gay jokes, a perky score, pretty shots of Baltimore, and some clever but callow observations of sexual mores in the city, He's Just Not That into You is an amiable enough night out.

What's depressing about this movie and others like it is the low bar it sets both for modern women and the movies that seek to represent them. That Warner Bros. has issued a companion featurette highlighting the ten chick-flick clichés you won't find in He's Just Not That into You suggests some well-founded anxiety about precisely this issue, as well as an obliviousness to its own overly familiar characters, which include the obligatory siren hardbody (a hammy Scarlett Johannsson) bent on wrecking a home — and guess who ends up unattached? That women are supporting this rubbish behind and in front of the camera (Drew Barrymore is an executive producer on the movie and has a small role as the kind of nice girl a guy with a wandering eye can finally settle down with) is dismaying. Even more disappointing are the massive female audiences that will flock to this movie as they did to its forerunner, Sex and the City — and Mamma Mia! last year — and leave death threats in the comments section of reviewers who beg to differ.

 
  • Modern Woman 02/12/2009 10:43:00 AM

    Dear Ella, What's going on hon? I won't leave a death threat because there is really no reason to get that dramatic but I can't help but to voice my opinion. After all I am a woman. It seems as if you've been waiting all year to write this review. You referenced the book the movie was based on, S&TC, and even one of its producers who you apparently once liked, Drew Barrymore. How funny that the New Times has chosen you to talk about a chick flick. I have to admit you put all your angst into it but you Ella do not speak to me or represent me in any way. You're that girl that rolls your eyes at these movies but secretly obsesses over them. You talk about the women's movement empowering me to direct my own life as if I didn't know what the women's movement was about. But I ask you this. What women's movement are referring to? And when you speak about the "modern woman" who are you necessarily talking about? You don't describe her but apparently you Ella are the embodiment of a such woman who is so full of herself that she can't help but to fall into the predictable routine of bashing other women and their success in modern media and culture. Ella darling there is nothing that a modern woman is that a woman hasn't been since the beginning of time. The portrayal of characters like Gigi and Carrie Bradshaw speak to women for a reason. You make it seem like it's an all or nothing deal with you. If a woman in a film searches for love than she's obviously not falling in line with her personal purpose in life. Wow that's sad. Can't a modern woman have it all. That's really the key here Gigi (I mean Ella). Women want it all and are crucial to it all. The reason that Justin Long's character and those gays your referring to are with it is because there are men out there that value and respect women for who they are and for the roles that they play in society. I hope Valentine's day brings someone your way. xoxo

  • JANET 02/12/2009 9:29:00 AM

    This article is so sad it's funny. Clearly Ella (the writer) had some guy stomp on her heart and is taking it out on this movie and everyone who took part in it. For goodness sake, IT'S A MOVIE ELLA! I saw it, thought it was hilarious and proceded to have dinner without another thought. But this woman had to go as far as to bring up the subject of woman's right? What a looser. For those with a sense of humor, go see it. It's hilarious. I enjoyed minute of it and no I don't care what the hippie burkinstock wearing morons at NewTimes think. To them I say, go shave and get a life. That's why your alone and bitter.

 

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