"Who were the ad geniuses who came up with this one?"
The good people at Pollo Tropical are launching their new Cuban Wrap menu items, and to usher in this new wave of flavor, they're inviting locals to come into their stores, dressed in costume. Kind of.
If you arrive wrapped in a blanket, a beach towel, a large tortilla - whatever -- Pollo Tropical will give you a Cuban Wrap menu item for free. And they'll also match every free meal with a meal pledged to the Boys & Girls Clubs after school programs this fall, so walking into the store wrapped in a beach towel will be worthwhile.
Sun., Sept. 14, 10:30 a.m.-4:30 p.m., 2008