In the history of product tie-ins, there probably has never been a match that made marketing execs cream themselves more thoroughly than Pop-Tarts sponsorship of the American Idol Season 6 live tour. Yes, Pop-Tarts. In case you forgot, those are frosted, high-fructose-injected cookies masquerading as healthful breakfast food.
Frankly its just too easy even for us to riff on the whole premise of this event, so instead well focus on the five reasons you shouldgo see Pop -Tarts Presents American Idols Live! tonight: (1) Your kids want to go, and theyre likely to enter an adolescent fit of rage if you prevent them from attending. (2) What else are you going to do with that Im a Sanjaya Fanjaya T-shirt? (3) Youre very close to proving your theory that contestant Chris Sligh is actually Hurley from Lost. (4) Theres the off chance youll be invited backstage to get completely plastered with Paula Abdul. (5) You might actually get some nostalgic satisfaction out of hearing smiley post-teens belt out classic tracks from the great American songbook. The concert begins at 7:00 p.m. at the BankAtlantic Center.
Fri., July 6, 7 p.m.