The key is convincing the people with the money or the drink tickets that having you around is worth the expense. A lot of people do that in an inelegant fashion and as much as people say they hate it, it works. Duncan Ross, of Fashion TV and founder of Miami Beach-based Internet radio station the Womb, recalls getting his share of free drinks as a club DJ. But many people abuse the notion of their own importance. "These are people who have no shame," he gripes. "They are parasites who put club owners on the spot until they almost feel embarrassed not to give them a free drink."
"For me it's quite shocking how people are so bold," comments Rumi owner Alan Roth. "They ask for everything." Tommy Pooch is philosophical. He knows there's a certain amount of toadying to put up with from the entourage to create the illusions that lure in the big fish. "I'm here thirteen years," he says. "I'm like one big callus." Ultimately no one wants to party alone. "It's a little bit incestuous," acknowledges promoter Max Blandford. "The fabulous people are the cost of doing business."
Honey, keeper of the door at new club State, is all that
stands between you and a good time
Top to bottom: Dapper doormen, artfully draped
clotheshorses, and buxom babes: All the trappings of