Putting Up a Billboard, Live

It's no breeze opening one of the grandest club concepts yet

A A A Comments By Jen Karetnick Thursday, Jun 7 2001

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Jeremy Eaton

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As for Kadish he's spending fewer hours in the kitchen and more time meeting with vendors, ordering table linens, finalizing the wine list, and basically tending to a hundred other details that will come up one by one -- or perhaps five by five. His partners are doing the same, overseeing the last of the construction and wrapping plans for the opening acts. (No one's talking yet, but rumors of who will play the opening party range from the Rolling Stones to Bob Marley -- which tells you how accurate rumors are.)

And after that? "We start the process all over again with Parallel," Kadish admits. His chef de cuisine will be Frank Jeannetti, who made a name for himself at Nemo and the Biltmore, and the pair will work in the kitchen together, doing what Kadish calls "live theater." Parallel, named for the fifteenth parallel on which Ocean Drive rests, will draw inspiration from all the nations through which the latitude passes, including South Africa and Indonesia. As a concept it's fairly innovative. As a work in progress, it sounds like trial and error, an assessment Kadish agrees with. He doesn't have much time for mistakes, either, since the kitchen isn't finished yet and the projected opening of Parallel is early July. "It'll be a lot of work," Kadish notes happily. He lights a cigarette, takes a deep puff, and smiles.