In an interview with New Times last year, GableStage artistic director Joe Adler said, "Television, and to some extent movies, is about maintaining a level of mediocrity. This is not the case with theater. It's a much bigger commitment. The audience is a participant." Adler combined his numerous years of film and TV experience with his passion and directorial savvy, turning Popcorn into a dark and riveting satire about the movie industry, among other things. Known for his emotive directorial style, Adler knows how to get the best out of his actors. By pairing Claire Tyler and Paul Tei, he created just the right balance of innocence and evil. Adler consistently shows a keen awareness of the context of contemporary theater. He never makes theatergoers slaves to the stage. And he often uses film, video, music, and sound to propel the play into the imagination of the audience. In Popcorn Adler reminded audiences that live theater can offer excitement that television and film can't, without record, play, and rewind.