Best Local Boy Made Good

Jeff Zucker

This past December, when NBC named 35-year-old Miami native Jeff Zucker as the head of its entertainment division, he was not only one of the youngest hotshots to fill such a high-profile slot, he also was the first executive with a news background to take over the company's entertainment arm. And he's one of us: North Miami Senior High, class of 1982. "Hey, I'm a Miami boy," he told the Philadelphia Inquirer, explaining a style quirk. "Wearing shoes without socks is very Miami." The word wunderkind is used so frequently in describing him it's almost become his middle name. After joining NBC Sports in 1986 as a researcher/writer, he moved on to the Today show, where he rose to become executive producer at the tender age of 26. Critics give him full credit for imbuing that program with a news edge it previously lacked, and more important, for guiding it to unprecedented popularity and prosperity. He's also been the driving force behind many of NBC's highest-rated news specials. Moving from New York to Los Angeles may be just as shocking as going from presidential interviews to sitcom scripts, but he's a hearty lad who likes a challenge. No further proof is needed than his success in battling colon cancer -- twice.
 
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